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    • AnalyticsA central place to track and analyze the performance of all short links and QR Codes
    • 2D BarcodesAdd a Global Trade Item Number (GTIN) to QR Codes designed for packaging
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Posts by Jenny Coppola

Jenny is the Senior Director of Content Marketing at Bitly. With over 10 years of marketing experience, she is passionate about helping brands and businesses develop content and brand marketing campaigns that build connections.
Read article: Effective Content Marketing Tips for Standout Content: A Guide
Digital Marketing

Effective Content Marketing Tips for Standout Content: A Guide

Boost your strategy with these top content marketing tips.

Read article: 6 Ways to Improve the Healthcare Experience with QR Codes
QR Codes

6 Ways to Improve the Healthcare Experience with QR Codes

QR Codes in healthcare are creating safer and more patient-friendly experiences—learn how.

Read article: Sustainable Hospitality: How to Go Green with QR Codes and Short Links
QR Codes

Sustainable Hospitality: How to Go Green with QR Codes and Short Links

Your passion for sustainability should never take a vacation. Learn how technology makes going green a breeze.

Read article: 8 Ways Hospitality Brands Can Start Using QR Codes
QR Codes

8 Ways Hospitality Brands Can Start Using QR Codes

QR Codes add next-level convenience and connection to hospitality experiences—learn how to use them.

Read article: 4 Ways Media Brands Can Use QR Codes to Connect with Fans
QR Codes

4 Ways Media Brands Can Use QR Codes to Connect with Fans

Don’t just entertain your audience—engage them by creating all-new connection points with QR Codes.

Read article: How to Understand Your Audience with Data-Driven Marketing
Digital Marketing

How to Understand Your Audience with Data-Driven Marketing

Find out how you can leverage data-driven marketing to uncover more about your audience and what makes them tick.

Read article: How to Track and Tackle Top-of-Funnel Metrics with Bitly Analytics
Bitly Products

How to Track and Tackle Top-of-Funnel Metrics with Bitly Analytics

Want to understand your audience? Look at their first impression of your brand—and start with TOFU analytics.

Read article: How to Measure Your Offline Marketing Campaigns with Bitly Analytics
Bitly Products

How to Measure Your Offline Marketing Campaigns with Bitly Analytics

Start tracking the impact of all your offline marketing campaigns from fliers to billboards—here's how!

Read article: Marketing ROI: How to Prove It to Your Boss With Bitly Analytics
Bitly Products

Marketing ROI: How to Prove It to Your Boss With Bitly Analytics

Want to impress your boss and showcase the power of your marketing efforts? Here's how!

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